Branding Strategy in China
Our local experts can help you define your optimal branding strategy in China, to maximise your potential and develop your business quickly.
Business culture and branding models in China are very different to Europe, and the correct localisation is very important.
Our branding strategy services includes:
Pre-Study: Understanding your plan and current status
Market research: Provide the market report for your competitors and industry
Branding strategy recommendations, including brand definition, product / pricing / optimal sales channel / promotion and channel positioning.