This is your friend SODA Smart Robot, Sam.
Happy to help you for your proposal in China.
I know maybe you are confused for initial big steps to launch your business in China.
No worries, kindlly check my suggestions based on your information submitted.
Proposal for China market
I find you plan to sell to China with flexible budget for launching, here are my suggestions:
1. Create your Chinese name and slogan for your brand/business.
It is very important to make your target audience to remember your business and broadcast to their friends around.
This is very basic step to protect your own business name and future sales.
3. Create your Chinese website
Very basic business official face in China, you may contact SODA Sales Manager to get the quotation for your customized Chinese website, we can also help for your existing English website translation, website server, ICP issues.
Since your budget is limited, you can try to select multiple channel from social media, normally Wechat marketing is the very basic and popular one.
PR is very good for brand awareness and helpful to get traffic to your website. We have annual plan and multiple publications plan for press release distribution.
5. Promoting your business by Baidu SEO
Baidu is the top search engine in China, over 75% users are using Baidu to search products or verify brand reputation.You can use SODA Baidu SEO service to promote your keywords to rank on first page of Baidu.
6. Wechat Community marketing and micro KOL marketing
SODA has good resource for Wechat groups, which can help you to share your e-flyer to your target audience group.
Depends on different category, micro KOL is also a very useful way to spread your brand awareness in different social platforms.kindly check with SODA Sales Manager to get KOL offer for your business.
7. Ecommerce selling
You can sell your products by using Tmall Global/JD Global, through your own store or distribution solution, SODA provides one station service for all processes.
If your products are digital, you can also sell by service ecommerce platform.
Kindly check with SODA Sales Manager to get the offer for you.
Advertising is the most efficient direct way to reach your target audience, you can choose PPC advertising on Baidu/social media or big KOLs,contact with SODA Sales Manager to get more details.
Kindly note some advertising accounts required China company, we also have solution to help you to register China company.
You can check more pricing and service details on the link I put above or find such services from our store accordingly. Hope my suggestion can be helpful for you!